Make Your
Content An Asset, Not a Headache
Every company is faced with the challenge of managing vast
quantities of content, including electronic documents, web
pages, images, even sound recordings and video clips. This
content represents an ever increasing
part of an organization's intellectual capital, though it
may be difficult to locate and live in disparate, isolated
systems. An effectively implemented content management system
gathers scattered content and makes it readily available to
the right people at the right time.
Enterprise Content Management
In many cases, enterprise content volumes double each year.
Content consumers demand better accessibility and faster response
times. Content visibility expands and diversifies as enterprises
seek to deliver PDFs, audio files, video files, Flash, and
other new formats to the Web, cell phones, PDAs, email, pagers,
and other new display devices. Content volatility increases
rapidly as enterprises update content faster and faster and
customize content moment by moment: displaying pertinent content
in portlets, extracting and delivering current contract prices
from enterprise systems, reporting up-to-the-minute status
of information, tailoring content to geographic regions or
specific individuals, formatting content for different systems
and devices. Content management and delivery expands globally
as content is created and edited across multiple sites within
a single organization.
This makes the effective management and delivery of content
both vital and strategic to the success of an enterprise,
whether selling products from a catalog, delivering news
and articles, or managing customer portfolios. Business
initiatives begin, not end, with enterprise content management
and delivery.
Strategic Content Management
To be successful, strategic content management activities
must be distributed across the enterprise. The content management
process should not impose additional burdens or tasks to
participants, nor should it require significant training
or expertise. In essence, strategic content management should
be transparent to the majority of workers. The process of
managing content should be incorporated into the tools and
applications that business users work with every day.
FatWire Content Server:
Reduces the cost of building and maintaining multiple web
sites (Intranets, Extranets, public sites, etc.) and content-centric
applications
Facilitates the storage, sharing, and distribution of content
across and beyond the enterprise
Distributes content and site management capabilities across
the organization to non-technical staff
FatWire Content Server
FatWire Content Server makes it easy to contribute and manage
all types of enterprise content, whether it be documents,
web content, images, or rich media. Content can be created
in familiar programs such as Microsoft Word, or uploaded
from directly within Windows Explorer. Production is streamlined
with an enterprise-class workflow and publishing of static
or dynamic content is handled with the industry's most scaleable,
open, J2EE-based content management product.
