Business
Development has just come in your office with an opportunity
that can be closed within a week. Legal has drafted its modifications.
The editorial department is on board and there is an internal
pre-kickoff meeting in two hours. The business terms include
letting the customer license only the daily articles that
relate to coverage of the financial status of the Asian markets.
If the articles prove to be a popular draw for your customer,
then your company gets the benefit of the revenue.
Problem is, your internal infrastructure isn't set up for
this. You currently have to customize every content deal
and you just lost your best employee to a spouse relocation.
Your current information system is a mix of HTML authoring
tools, home-grown content management, and data feeds that
you receive via FTP (file transfer protocol). The Asian
stories are submitted by any one of your 20 global offices
around the world, and by any of a variety of methods into
your web publishing systems. Your options include, figuring
out how to create a custom program in-house, outsourcing
the project to a consultant, or telling your boss that it's
impossible. Until, now.
Active Data Syndicator gives you the ability to aggregate
your content from multiple sources and package it exactly
how you want it to who you want. And with our online administrative
system, you can identify the business terms of your content
deals, and technically enforce and track them. Better control
of your content gives you better statistical analysis. And
the more you can control the delivery of your content, the
more ways you can figure out ways to generate revenue.
Our advanced syndication software allows you to create
content packages and setup new subscribing online customers
within minutes. Without needing to determine your customer's
web infrastructure, you can send some simple instructions
on how to retrieve your content without asking for any foreign
client side software to be loaded on your customer's web
network.
Whether you currently build co-branded sites, or replicate
your content to other sites without the ability to monitor
usage, Active Data Syndicator can give you more flexibility
to build your online content strategy.
Package your content. Control your distribution better.
Target your business to drive more revenue.
